Blue ocean strategy by W. CHAN KIM/RENEE MAUBORGNE

Original price was: ₨ 3,000.Current price is: ₨ 2,650.

BLUE OCEAN STRATEGY is the simultaneous pursuit of differentiation and low cost to open up a new market space and create new demand. It is about creating and capturing uncontested market space, thereby making the competition irrelevant

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Categories: Best Selling, Business, General, Personal Development Tags: #bestselling #ageof ai#original books, Al Rehman Books, business, Original books

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